Over the years, the consumer forum has been home to a lot of brands that have accounted for a strong and effective grasp on the market. The incidental acquisition of the market can be relayed on to the benefits portrayed by the company and the ability of the products to infuse generous advantages to the retailers.
People off late have been extremely choosy regarding the soap that they wish to use. This has been highly attributed to the skin type and growing awareness of their skin needs. Nevertheless, certain companies seem to have made a very strong hold on the prevalent market sector.
Here we take a look at the top 10 soap brands prevailing in India.
10. Dettol Soap
Dettol is a flagship soap brand of Reckitt Benckiser and was first launched during the 1930s. The company has a strong hold on the Indian market and have been consolidating their position for a while now. The present variants include Dettol Original, Dettol Skincare, Dettol cool, and Dettol Re-Energize. The company is a strong competitor to its arch-rivals Lifebuoy and Savlon.
Dettol Soap Value Pack, Original – (3 Pieces X 125 g) : 127.00
9. Lifebuoy Soap
This soap is a Hindustan Unilever product and has been pretty highly popular in India. It is an anti-germ soap with medicinal benefits. The various advantages of the product are as follows its anti-germ properties, which keep infections at bay. Presently the variants of the products are Lifebuoy Total, Lifebuoy Care, Lifebuoy Icy Cool and Lifebuoy Nature.
Lifebuoy Clini Care 10 Complete Soap Bar (3 Pieces X 125 g) : 120.00
8. Margo Soap
Margo has been a very old and lasting name in the consumer forum among the leading brands. The soap is known for providing a smooth, fairer, and softer skin along with anti-germ protection. The mix of herbal products and essential oils benefit the skin in many ways. It is presently placed in the 8th position but still it is quite a competitor for the others.
Margo Neem Soap 75g (Pack of 3) : 1,344.00
7. Medimix Soap
Medimix, manufactured by the Chennai-based company Cholayil, has been quite popular in the Indian market owing to its herbal accent. The soap provides a pimple free and smoother skin owing to the medicated properties of the Ayurvedic products in it. Presently the various variants of the product are Medimix herb Ayurveda, Medimix glowing skin, and Medimix moisturizing.
Medimix Ayurvedic Classic 18 Herbs Soap, 125g (4+1 Offer Pack) : 140.00
6. Santoor Soap
Santoor has been highly sought after amidst the Indian consumer forum and it has been majorly owing to the diversity of natural products and essential oils in its composition. The company is a flagship soap brand of Wipro Consumer Care and it was launched during 1986. The soap is known for providing soft and glowing skin.
Santoor Orange Soap 4X150 gm : 180.00
5. Mysore Sandal Soap
This flagship brand of Karnataka soaps has a very strong customer base in India. The soothing and softening effect on the skin in addition to the mild fragrance of the soap has been the leading factor behind the product making it so big. They are available in four variants, Classic, Gold, Rose, and Turmeric.
Mysore Sandal Soap 75 Grams : 180.00
4. Cinthol Soap
Cinthol has been a leading name in the consumer forum and it has been all because of their ability of the product to be able to bring forth to the market eccentric fragrance and soothing effect on the skin. Cinthol cool has been a highly admired product in India for its cooling effect on the skin during the scorching summers.
Cinthol Lime Soap, 125g (Pack of 3) + 125g Free : 89.00
3. Lux Soap
Yet another premier name in the list of cosmetic products, Lux seems to have made it quite large as well. The product is largely acclaimed for its eccentric fragrance and much of the success is owed to the intense marketing of the product. The soap is known to make the skin soft and gentle.
Lux Creamy White with swiss moisturisers Soap Bar 125 g : 50.00
2. Pears Soap
Pears have been the second most dominant player in the market. Owing to the fact that Indians have an affinity towards glowing skin, it is absolutely of no wonder that people go for the product. The variants of soap include “pure and gentle,” “oil clear” and “Germshield”
Pears Pure & Gentle Soap Bar, 3 x 125gm : 168.00
1. Dove Soap
Dove is the most popular soap brand in India and over the recent years, the margins of profit that they have been able to bring forward has been massive. This can be attributed to the intense campaigning programs and its genuinely soothing effect on the skin. As they say, Dove gives you a glowing and fairer skin.
Dove Cream Beauty Bathing Bar, 3 X 100g : 166.00
So, which one do you use! 🙂